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Strategy
StrategyEnglish

Our goal: Advancing how Canadians connect with each other and the world

We’re fortunate to be the leader in an exciting and dynamic industry that will be central to unlocking new opportunities for Canadians everywhere. Bell’s goal in this new era is to advance how Canadians connect with each other and the world.

This means understanding how our work impacts the daily lives of people across our country – and continuously innovating to find creative and competitive ways to make their lives even better. Whether it’s helping them and their communities to connect locally or globally, enabling their business success or keeping them entertained, Bell will deliver faster and better than anyone.

Our Strategy focuses on 6 imperatives:

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